-
In Stock
Apple MacBook Air M1 13″ 2020 8GB 1TB Gold Z12B
Original price was: ₨274,999.00.₨263,999.00Current price is: ₨263,999.00. -
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Apple MacBook Air 2020 M1 13.3″ 1TB Z127 Silver
Original price was: ₨274,999.00.₨264,999.00Current price is: ₨264,999.00. -
In Stock
Apple MacBook Air 2020 M1 13.3″ 512GB MGNA3 Silver
Original price was: ₨274,999.00.₨269,999.00Current price is: ₨269,999.00. - Unlock your Mac
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- Open password-protected documents
- Make purchases on the Apple TV app
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In Stock
Apple MacBook Air 2020 M1 13.3″ 512GB MGN73 Space Gray
Original price was: ₨284,999.00.₨278,999.00Current price is: ₨278,999.00. -
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Use Apple Pay
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In Stock
Apple MacBook Pro 2020 M1 13.3″ 256GB Gray MYD82
Original price was: ₨281,999.00.₨279,999.00Current price is: ₨279,999.00. - Unlock your Mac
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- Open password-protected documents
- Make purchases on the Apple TV app
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In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
In Stock
Apple iMac M1 Chip 24 inch 8GB 256GB SSD
Original price was: ₨309,999.00.₨284,999.00Current price is: ₨284,999.00. -
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Apple MacBook Pro 2020 M1 13.3″ 16GB 256GB Silver – Z11C000HQE12
Original price was: ₨319,999.00.₨304,999.00Current price is: ₨304,999.00. - Unlock your Mac
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Apple MacBook Pro 2020 M1 13.3″ 16GB 256GB Space Gray Z11B000HQ
Original price was: ₨319,999.00.₨304,999.00Current price is: ₨304,999.00. - Unlock your Mac
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Apple MacBook Pro 2022 M2 13.3 256GB MNEH3
Original price was: ₨319,999.00.₨304,999.00Current price is: ₨304,999.00.
Features
Apple M1 8-Core CPU
8GB Unified RAM | 1TB SSD
13.3″ 2560 x 1600 Retina IPS Display
8-Core GPU | 16-Core Neural Engine
Wi-Fi 6 (802.11ax) | Bluetooth 5.0
2 x Thunderbolt 3 / USB 4 Ports
Backlit Magic Keyboard
Force Touch Trackpad | Touch ID Sensor
macOS
The Apple 13″ MacBook Air features Apple’s first chip designed specifically for Mac. The Apple M1 integrates the CPU, GPU, Neural Engine, I/O, and more into a single system on a chip (SoC). Tackle your projects with the fast 8-Core CPU and take on graphics-intensive apps and games with the 8-core GPU. Accelerate machine learnin
The Apple 13″ MacBook Air features Apple’s first chip designed specifically for Mac. The Apple M1 integrates the CPU, GPU, Neural Engine, I/O, and more into a single system on a chip (SoC). Tackle your projects with the fast 8-Core CPU and take on graphics-intensive apps and games with the 8-core GPU. Accelerate machine learning tasks with the 16-core Neural Engine. Complete with a silent, fanless design and up to 18 hours of battery life, the MacBook Air is still portable, but now a lot more powerful. It also has 16GB of unified RAM and a 512GB SSD.
With over 4 million pixels, the 13.3″ Retina Display features a 2560 x 1600 screen resolution and a 16:10 aspect ratio for 227 pixels per inch (ppi). The display also features up to 48 percent more color than the previous generation. With True Tone technology, the white balance automatically adjusts to match the color temperature of the light around you for a more natural viewing experience.
Connect to the internet via Wi-Fi 6 (802.11ax) and use compatible wireless peripherals and accessories with Bluetooth 5.0. The two Thunderbolt 3 ports provide USB4 support and can even connect to the Apple Pro Display XDR in full 6K resolution. Apple also included studio-quality mics for clear recordings and calls. There is also Apple’s latest camera ISP in the M1 chip, which enables sharper images and more details in shadows and highlights in video calls. Keep your MacBook Air secure with Secure Enclave in M1 as well as Touch ID. The backlit Magic Keyboard provides a comfortable typing experience, and the Force Touch trackpad allows for precise cursor control, pressure-sensing capabilities, and Multi-Touch gestures.
Please note that this MacBook Air can only output to a single external display with up to 6K resolution at 60 Hz.
This Mac comes preloaded with macOS. Updates can be downloaded for free via the Mac App Store. Please check Apple’s website for upgrade eligibility.
Apple M1 Chip
Packed with 16 billion transistors, the Apple M1 integrates the CPU, GPU, Neural Engine, I/O, and more into a single system on a chip (SoC). Built with 5nm process technology, the Apple M1 delivers the performance you need without sacrificing power efficiency. The Apple M1 features four high-performance cores, each designed to run a single task, which allows for multithreaded workloads. There are also four efficiency cores to handle lighter workloads, using only a tenth of the power while still delivering fast performance. This means the Apple M1 performs up to 3.5 times faster than the previous generation while still delivering battery life up to 15 hours of wireless web browsing and up to 18 hours of video playback.
13.3″ Retina IPS Display
With four times as many pixels as an HD display, the 13.3″ Retina IPS Display provides up to 48 percent more color than the previous generation. The Retina Display has a 2560 x 1600 screen resolution and a 16:10 aspect ratio for 227 pixels per inch (ppi). The display glass goes right to the edge of the screen, making the bezels 50 percent thinner than before. Moreover, True Tone technology automatically adjusts the white balance to match the color temperature of the surrounding light.
True Tone Technology
With True Tone technology, the display delivers a more natural viewing experience for design and editing workflows, as well as everyday tasks like browsing the web and writing email.
Touch ID
The advanced security and convenience of Touch ID is built into the MacBook Air. Simply place your finger on the integrated Touch ID sensor and your MacBook Air unlocks. Use your fingerprint to immediately access locked documents, notes, and system settings. You can also use Apple Pay securely during checkout while online shopping. No need to enter shipping or billing info, and your card details are never shared.
Magic Keyboard
The Magic Keyboard on this MacBook Air features a scissor mechanism that delivers 1mm of key travel. There’s also a physical Esc key and an inverted “T” arrangement for the arrow keys. Combined with the Touch ID, the Magic Keyboard provides a comfortable, accurate typing experience.
Thunderbolt 3 with USB4 Support
Thunderbolt 3 is a hardware interface that utilizes the reversible USB Type-C connector. Doubling the speed of its predecessor, Thunderbolt 3 features a maximum throughput of 40 Gb/s when used with compatible devices. The connector also supports USB4, allowing you to connect to more peripherals, including the Apple Pro Display XDR in full 6K resolution.
Software Features
When compared to the previous generation, the M1-powered MacBook Air can:
Export a project for the web with iMovie up to 3x faster
Integrate 3D effects into video in Final Cut Pro up to 5x faster
For the first time, play back and edit multiple streams of full-quality, 4K ProRes video in Final Cut Pro without dropping a frame
Export photos from Lightroom up to twice as fast
Use ML-based features like Smart Conform in Final Cut Pro to intelligently frame a clip up to 4.3x faster
Watch more movies and TV shows with up to 18 hours of battery life, the longest ever on MacBook Air
Extend FaceTime and other video calls for up to twice as long on a single charge
Future updates are coming to Adobe apps
Specs
Operating System |
macOS |
Model Year |
Late 2020 |
Performance
| Processor | Apple M1 |
| CPU | Performance Quad-Core Efficiency Quad-Core |
| Memory Type | Embedded DRAM |
| Total Installed Memory | 8GB |
| Memory Configuration | 8GB (Onboard) |
| Graphics Type | Integrated |
| GPU | Apple (8 Core) |
Display
Panel Type |
IPS-Type LCD |
Size |
13.3″ |
Aspect Ratio |
16:10 |
Resolution |
2560 x 1600 |
Touchscreen |
No |
Finish |
Glossy |
Maximum Brightness |
400 cd/m2 |
Color Gamut |
100% DCI-P3 |
Storage and Expansion
Total Installed Capacity |
1TB |
Solid State Storage |
1 x 512 GB Integrated PCIe |
I/O
USB Type-C |
2 x Thunderbolt 3 / USB4 |
Audio |
1 x 1/8″ / 3.5 mm Headphone Output |
Built-In Speakers |
Yes |
Built-In Microphones |
Yes |
Media/Memory Card Slot |
None |
Communications
Ethernet |
None |
Wi-Fi |
Wi-Fi 6 (802.11ax) |
MU-MIMO Support |
Yes |
Bluetooth |
5.0 |
GPS |
None |
NFC |
No |
Webcam |
User-Facing: 720p |
Battery
Battery Chemistry |
Lithium-Ion Polymer (LiPo) |
Capacity |
Non-Removable: 49.9 Wh |
Estimated Battery Life |
18 Hours |
Keyboard & Mouse
Keyboard |
Notebook Keyboard with Backlight |
Pointing Device |
Force Touch Trackpad |
General
Security |
Fingerprint Reader |
Power Supply |
30 W with USB Type-C |
AC Input Power |
100 to 240 VAC, 50 / 60 Hz |
Operating Temperature |
50 to 95°F / 10 to 35°C |
Operating Humidity |
0 to 90% |
Dimensions |
11.97 x 8.36 x 0.63″ / 30.4 x 21.23 x 1.6 cm |
Weight |
2.8 lb / 1.3 kg |
Packaging Info
Features
Apple M1 8-Core CPU
8GB Unified RAM | 1TB SSD
13.3″ 2560 x 1600 Retina IPS Display
8-Core GPU | 16-Core Neural Engine
Wi-Fi 6 (802.11ax) | Bluetooth 5.0
2 x Thunderbolt 3 / USB 4 Ports
Backlit Magic Keyboard
Force Touch Trackpad | Touch ID Sensor
macOS
The Apple 13″ MacBook Air features Apple’s first chip designed specifically for Mac. The Apple M1 integrates the CPU, GPU, Neural Engine, I/O, and more into a single system on a chip (SoC). Tackle your projects with the fast 8-Core CPU and take on graphics-intensive apps and games with the 8-core GPU. Accelerate machine learnin
The Apple 13″ MacBook Air features Apple’s first chip designed specifically for Mac. The Apple M1 integrates the CPU, GPU, Neural Engine, I/O, and more into a single system on a chip (SoC). Tackle your projects with the fast 8-Core CPU and take on graphics-intensive apps and games with the 8-core GPU. Accelerate machine learning tasks with the 16-core Neural Engine. Complete with a silent, fanless design and up to 18 hours of battery life, the MacBook Air is still portable, but now a lot more powerful. It also has 16GB of unified RAM and a 512GB SSD.
With over 4 million pixels, the 13.3″ Retina Display features a 2560 x 1600 screen resolution and a 16:10 aspect ratio for 227 pixels per inch (ppi). The display also features up to 48 percent more color than the previous generation. With True Tone technology, the white balance automatically adjusts to match the color temperature of the light around you for a more natural viewing experience.
Connect to the internet via Wi-Fi 6 (802.11ax) and use compatible wireless peripherals and accessories with Bluetooth 5.0. The two Thunderbolt 3 ports provide USB4 support and can even connect to the Apple Pro Display XDR in full 6K resolution. Apple also included studio-quality mics for clear recordings and calls. There is also Apple’s latest camera ISP in the M1 chip, which enables sharper images and more details in shadows and highlights in video calls. Keep your MacBook Air secure with Secure Enclave in M1 as well as Touch ID. The backlit Magic Keyboard provides a comfortable typing experience, and the Force Touch trackpad allows for precise cursor control, pressure-sensing capabilities, and Multi-Touch gestures.
Please note that this MacBook Air can only output to a single external display with up to 6K resolution at 60 Hz.
This Mac comes preloaded with macOS. Updates can be downloaded for free via the Mac App Store. Please check Apple’s website for upgrade eligibility.
Apple M1 Chip
Packed with 16 billion transistors, the Apple M1 integrates the CPU, GPU, Neural Engine, I/O, and more into a single system on a chip (SoC). Built with 5nm process technology, the Apple M1 delivers the performance you need without sacrificing power efficiency. The Apple M1 features four high-performance cores, each designed to run a single task, which allows for multithreaded workloads. There are also four efficiency cores to handle lighter workloads, using only a tenth of the power while still delivering fast performance. This means the Apple M1 performs up to 3.5 times faster than the previous generation while still delivering battery life up to 15 hours of wireless web browsing and up to 18 hours of video playback.
13.3″ Retina IPS Display
With four times as many pixels as an HD display, the 13.3″ Retina IPS Display provides up to 48 percent more color than the previous generation. The Retina Display has a 2560 x 1600 screen resolution and a 16:10 aspect ratio for 227 pixels per inch (ppi). The display glass goes right to the edge of the screen, making the bezels 50 percent thinner than before. Moreover, True Tone technology automatically adjusts the white balance to match the color temperature of the surrounding light.
True Tone Technology
With True Tone technology, the display delivers a more natural viewing experience for design and editing workflows, as well as everyday tasks like browsing the web and writing email.
Touch ID
The advanced security and convenience of Touch ID is built into the MacBook Air. Simply place your finger on the integrated Touch ID sensor and your MacBook Air unlocks. Use your fingerprint to immediately access locked documents, notes, and system settings. You can also use Apple Pay securely during checkout while online shopping. No need to enter shipping or billing info, and your card details are never shared.
Magic Keyboard
The Magic Keyboard on this MacBook Air features a scissor mechanism that delivers 1mm of key travel. There’s also a physical Esc key and an inverted “T” arrangement for the arrow keys. Combined with the Touch ID, the Magic Keyboard provides a comfortable, accurate typing experience.
Thunderbolt 3 with USB4 Support
Thunderbolt 3 is a hardware interface that utilizes the reversible USB Type-C connector. Doubling the speed of its predecessor, Thunderbolt 3 features a maximum throughput of 40 Gb/s when used with compatible devices. The connector also supports USB4, allowing you to connect to more peripherals, including the Apple Pro Display XDR in full 6K resolution.
Software Features
When compared to the previous generation, the M1-powered MacBook Air can:
Export a project for the web with iMovie up to 3x faster
Integrate 3D effects into video in Final Cut Pro up to 5x faster
For the first time, play back and edit multiple streams of full-quality, 4K ProRes video in Final Cut Pro without dropping a frame
Export photos from Lightroom up to twice as fast
Use ML-based features like Smart Conform in Final Cut Pro to intelligently frame a clip up to 4.3x faster
Watch more movies and TV shows with up to 18 hours of battery life, the longest ever on MacBook Air
Extend FaceTime and other video calls for up to twice as long on a single charge
Future updates are coming to Adobe apps
Specs
Operating System |
macOS |
Model Year |
Late 2020 |
Performance
| Processor | Apple M1 |
| CPU | Performance Quad-Core Efficiency Quad-Core |
| Memory Type | Embedded DRAM |
| Total Installed Memory | 8GB |
| Memory Configuration | 8GB (Onboard) |
| Graphics Type | Integrated |
| GPU | Apple (8 Core) |
Display
Panel Type |
IPS-Type LCD |
Size |
13.3″ |
Aspect Ratio |
16:10 |
Resolution |
2560 x 1600 |
Touchscreen |
No |
Finish |
Glossy |
Maximum Brightness |
400 cd/m2 |
Color Gamut |
100% DCI-P3 |
Storage and Expansion
Total Installed Capacity |
1TB |
Solid State Storage |
1 x 512 GB Integrated PCIe |
I/O
USB Type-C |
2 x Thunderbolt 3 / USB4 |
Audio |
1 x 1/8″ / 3.5 mm Headphone Output |
Built-In Speakers |
Yes |
Built-In Microphones |
Yes |
Media/Memory Card Slot |
None |
Communications
Ethernet |
None |
Wi-Fi |
Wi-Fi 6 (802.11ax) |
MU-MIMO Support |
Yes |
Bluetooth |
5.0 |
GPS |
None |
NFC |
No |
Webcam |
User-Facing: 720p |
Battery
Battery Chemistry |
Lithium-Ion Polymer (LiPo) |
Capacity |
Non-Removable: 49.9 Wh |
Estimated Battery Life |
18 Hours |
Keyboard & Mouse
Keyboard |
Notebook Keyboard with Backlight |
Pointing Device |
Force Touch Trackpad |
General
Security |
Fingerprint Reader |
Power Supply |
30 W with USB Type-C |
AC Input Power |
100 to 240 VAC, 50 / 60 Hz |
Operating Temperature |
50 to 95°F / 10 to 35°C |
Operating Humidity |
0 to 90% |
Dimensions |
11.97 x 8.36 x 0.63″ / 30.4 x 21.23 x 1.6 cm |
Weight |
2.8 lb / 1.3 kg |
Packaging Info
MacBook Air
Power. It’s in the Air.

Our thinnest, lightest notebook, completely transformed by the Apple M1 chip. CPU speeds up to 3.5x faster. GPU speeds up to 5x faster. Our most advanced Neural Engine for up to 9x faster machine learning. The longest battery life ever in a MacBook Air. And a silent, fanless design. This much power has never been this ready to go.
![]()
Supercharged by the Apple M1 chip
Small chip. Giant leap.
It’s here. Our first chip designed specifically for Mac. Packed with an astonishing 16 billion transistors, the Apple M1 system on a chip (SoC) integrates the CPU, GPU, Neural Engine, I/O, and so much more onto a single tiny chip. With incredible performance, custom technologies, and industry-leading power efficiency,1 M1 is not just a next step for Mac — it’s another level entirely.
![]()
![]()
CPU
8-core CPU Devours tasks. Sips battery.
M1 has the fastest CPU we’ve ever made. With that kind of processing speed, MacBook Air can take on new extraordinarily intensive tasks like professional-quality editing and action-packed gaming. But the 8‑core CPU on M1 isn‘t just up to 3.5x faster than the previous generation — it balances high-performance cores with efficiency cores that can still crush everyday jobs while using just a tenth of the power.
See how M1 redefines speed

GPU
8-core GPU Plays hard. Works wonders.
Up to5Xfaster graphics
See how M1 revs up graphics



All-day battery life
Up to 18 hours of battery life. That’s 6 more hours, free of charge.
Thermal efficiency
No fan. No noise. Just Air.
Get the M1 thermal story
Machine learning
Up to 9x faster. Even for a 16‑core Neural Engine, that’s a lot to process. Apps on MacBook Air can use machine learning (ML) to automatically retouch photos like a pro, make smart tools such as magic wands and audio filters more accurate at auto‑detection, and so much more. That’s not just brain power — that’s the power of a full stack of ML technologies.
See how M1 unleashes ML

macOS Big Sur
The power of macOS Big Sur on M1.
Developed to unlock the potential of the M1 chip, macOS Big Sur transforms Mac with major performance benefits and so much more. Powerful updates for apps. A beautiful new design. Industry-leading privacy features and best‑in‑class security. It‘s our most powerful software ever — running on our most advanced hardware yet.

Speed and responsiveness
The M1 chip and macOS Big Sur work together to make the entire system snappier. MacBook Air wakes instantly from sleep. Everyday tasks from flipping through photos to browsing Safari are faster. And your hardest‑working apps all have access to the power they need.
More power.Wakes instantly.
Biggest collection of apps ever
Run powerful apps built for M1. All your existing apps work thanks to Rosetta 2. And for the first time, you can use your favorite iPhone and iPad apps directly on macOS Big Sur. Altogether you’ll have access to the biggest collection of apps ever for Mac.

Unified memory
![]()
The do‑it‑all notebook gets do‑the‑unbelievable memory. The M1 chip brings up to 16GB of superfast unified memory. This single pool of high‑bandwidth, low‑latency memory allows apps to share data between the CPU, GPU, and Neural Engine efficiently — so everything you do is fast and fluid.

SSD storage
Up to 2TB SSD storage
Up to 2X faster SSD
Security
MacBook Air can keep a secret.
MacBook Air can •••••• ••••••.
See how M1 protects your data
Retina display
Lifelike colors for unreal beauty.
Images take on new levels of detail and realism on the brilliant 13.3‑inch, 2560‑by‑1600-resolution Retina display. Text is sharp and clear. Colors are more vibrant than ever. And the glass goes right to the edge of the enclosure, so nothing takes away from your gorgeous view.


P3 wide color gamut
A wider palette of colors on display.
25%more colors than sRGB

Pixel density
![]()
clarity.
True Tone technology
Good looking. And easy on the eyes. MacBook Air automatically adjusts the white point of your display to the color temperature of your environment for a more natural viewing experience.
![]()
Camera and mics
You’re live on the Air.
The image signal processor in the M1 chip helps you look your best for every FaceTime call and video conference. Three built‑in microphones make sure what you say gets heard whether you’re on a call, dictating a note, or asking Siri about the weather.


FaceTime HD camera
Get clearer, sharper images. See more detail in shadows and highlights. And face detection uses the Neural Engine to adjust white balance and exposure for even more natural‑looking skin tones.

Three-microphone array
Say “Hello” to mics that focus on your voice instead of what’s going on around you.

Magic Keyboard
Go ahead. Take the keys.
When a keyboard types like a dream and still does a whole lot more: that’s magic. With new preprogrammed shortcuts, useful features are even easier to access. Get help from Siri, switch keyboard languages, respond with the perfect emoji, find documents with Spotlight — there’s so much you can do with just a tap. And the backlit keys with ambient light sensor help you type in low‑light settings.

Scissor mechanism
The refined scissor mechanism delivers the best typing experience ever on a Mac notebook.

Force Touch trackpad
Precise control with plenty of room to swipe, pinch, or zoom.

Touch ID
One touch is all it takes to lock or unlock MacBook Air. Use your fingerprint to rent a movie, buy an app, or access things like secure documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID fills in your shipping and billing information without sharing your card details.
Connectivity
Charges, chats, streams, works, and plays well with others.
Wi-Fi 6
The next generation of Wi‑Fi isn’t just faster — it keeps MacBook Air going strong even as more and more devices joi
the network.
Wi-Fi 6
up to 1.2Gb/s throughput
Thunderbolt / USB 4
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Air has two of them.
Charging
6K
External display
Data transfer up to 40Gb/s17
Connecting your devices
MacBook Air
Power. It’s in the Air.

Our thinnest, lightest notebook, completely transformed by the Apple M1 chip. CPU speeds up to 3.5x faster. GPU speeds up to 5x faster. Our most advanced Neural Engine for up to 9x faster machine learning. The longest battery life ever in a MacBook Air. And a silent, fanless design. This much power has never been this ready to go.
![]()
Supercharged by the Apple M1 chip
Small chip. Giant leap.
It’s here. Our first chip designed specifically for Mac. Packed with an astonishing 16 billion transistors, the Apple M1 system on a chip (SoC) integrates the CPU, GPU, Neural Engine, I/O, and so much more onto a single tiny chip. With incredible performance, custom technologies, and industry-leading power efficiency,1 M1 is not just a next step for Mac — it’s another level entirely.
CPU
8-core CPU Devours tasks. Sips battery.
M1 has the fastest CPU we’ve ever made. With that kind of processing speed, MacBook Air can take on new extraordinarily intensive tasks like professional-quality editing and action-packed gaming. But the 8‑core CPU on M1 isn‘t just up to 3.5x faster than the previous generation — it balances high-performance cores with efficiency cores that can still crush everyday jobs while using just a tenth of the power.
See how M1 redefines speed
GPU
8-core GPU Plays hard. Works wonders.
Up to5Xfaster graphics
See how M1 revs up graphics
All-day battery life
Up to 18 hours of battery life. That’s 6 more hours, free of charge.
Thermal efficiency
No fan. No noise. Just Air.
Get the M1 thermal story
Machine learning
Up to 9x faster. Even for a 16‑core Neural Engine, that’s a lot to process. Apps on MacBook Air can use machine learning (ML) to automatically retouch photos like a pro, make smart tools such as magic wands and audio filters more accurate at auto‑detection, and so much more. That’s not just brain power — that’s the power of a full stack of ML technologies.
See how M1 unleashes ML

macOS Big Sur
The power of macOS Big Sur on M1.
Developed to unlock the potential of the M1 chip, macOS Big Sur transforms Mac with major performance benefits and so much more. Powerful updates for apps. A beautiful new design. Industry-leading privacy features and best‑in‑class security. It‘s our most powerful software ever — running on our most advanced hardware yet.

Speed and responsiveness
The M1 chip and macOS Big Sur work together to make the entire system snappier. MacBook Air wakes instantly from sleep. Everyday tasks from flipping through photos to browsing Safari are faster. And your hardest‑working apps all have access to the power they need.
More power.Wakes instantly.
Biggest collection of apps ever
Run powerful apps built for M1. All your existing apps work thanks to Rosetta 2. And for the first time, you can use your favorite iPhone and iPad apps directly on macOS Big Sur. Altogether you’ll have access to the biggest collection of apps ever for Mac.

Unified memory
![]()
The do‑it‑all notebook gets do‑the‑unbelievable memory. The M1 chip brings up to 16GB of superfast unified memory. This single pool of high‑bandwidth, low‑latency memory allows apps to share data between the CPU, GPU, and Neural Engine efficiently — so everything you do is fast and fluid.
SSD storage
Up to 2TB SSD storage
Up to 2X faster SSD
Security
MacBook Air can keep a secret.
MacBook Air can •••••• ••••••.
See how M1 protects your data
Retina display
Lifelike colors for unreal beauty.
Images take on new levels of detail and realism on the brilliant 13.3‑inch, 2560‑by‑1600-resolution Retina display. Text is sharp and clear. Colors are more vibrant than ever. And the glass goes right to the edge of the enclosure, so nothing takes away from your gorgeous view.
P3 wide color gamut
A wider palette of colors on display.
25%more colors than sRGB

Pixel density
clarity.
True Tone technology
Good looking. And easy on the eyes. MacBook Air automatically adjusts the white point of your display to the color temperature of your environment for a more natural viewing experience.
![]()
Camera and mics
You’re live on the Air.
The image signal processor in the M1 chip helps you look your best for every FaceTime call and video conference. Three built‑in microphones make sure what you say gets heard whether you’re on a call, dictating a note, or asking Siri about the weather.
FaceTime HD camera
Get clearer, sharper images. See more detail in shadows and highlights. And face detection uses the Neural Engine to adjust white balance and exposure for even more natural‑looking skin tones.
Three-microphone array
Say “Hello” to mics that focus on your voice instead of what’s going on around you.
Magic Keyboard
Go ahead. Take the keys.
When a keyboard types like a dream and still does a whole lot more: that’s magic. With new preprogrammed shortcuts, useful features are even easier to access. Get help from Siri, switch keyboard languages, respond with the perfect emoji, find documents with Spotlight — there’s so much you can do with just a tap. And the backlit keys with ambient light sensor help you type in low‑light settings.
Scissor mechanism
The refined scissor mechanism delivers the best typing experience ever on a Mac notebook.
Force Touch trackpad
Precise control with plenty of room to swipe, pinch, or zoom.
Touch ID
One touch is all it takes to lock or unlock MacBook Air. Use your fingerprint to rent a movie, buy an app, or access things like secure documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID fills in your shipping and billing information without sharing your card details.
Open password-protected documents![]()
Make purchases on the Apple TV app
Connectivity
Charges, chats, streams, works, and plays well with others.
Wi-Fi 6
The next generation of Wi‑Fi isn’t just faster — it keeps MacBook Air going strong even as more and more devices join the network.
Wi-Fi 6
up to 1.2Gb/s throughput
Thunderbolt / USB 4
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Air has two of them.
MacBook Pro

All systems Pro.
The Apple M1 chip gives the 13‑inch MacBook Pro speed and power beyond belief. With up to 2.8x CPU performance. Up to 5x the graphics speed. Our most advanced Neural Engine for up to 11x faster machine learning. And up to 20 hours of battery life — the longest of any Mac ever. It’s our most popular pro notebook, taken to a whole new level.
![]()
Supercharged by the Apple M1 chip
Small chip. Giant leap.
It’s here. Our first chip designed specifically for Mac. Packed with an astonishing 16 billion transistors, the Apple M1 system on a chip (SoC) integrates the CPU, GPU, Neural Engine, I/O, and so much more onto a single tiny chip. With incredible performance, custom technologies, and industry-leading power efficiency, M1 is not just a next step for Mac — it’s another level entirely.
![]()
![]()
CPU
8-core CPU We’re on a power chip.
The M1 chip makes MacBook Pro outrageously fast and powerful. Its 8‑core CPU rips through complex workflows and heavy workloads, with up to 2.8x faster processing performance than the previous generation — all with unbelievable energy efficiency.
See how M1 redefines speed

GPU
8-core GPU Creates beauty like a beast.
The 8-core GPU in M1 is the most advanced graphics processor we’ve ever built. Period. And it brings the world’s fastest integrated graphics in a personal computer, delivering a ridiculous 5x boost in graphics horsepower.
Up to5Xfaster graphics performance
See how M1 revs up graphics
Machine learning
16-core Neural Engine. Smarts, meet speed. Machine learning (ML) brings task‑smashing speed and automation to video analysis, voice recognition, image processing, and more. And the M1 chip with 16‑core Neural Engine and full stack of technologies takes ML performance on MacBook Pro into the stratosphere.
16-coreNeural Engine
Up to11Xfaster ML performance
See how M1 unleashes ML

macOS Big Sur
The power of macOS Big Sur on M1.
Developed to unlock the potential of the M1 chip, macOS Big Sur transforms Mac with major performance benefits and so much more. Powerful updates for apps. A beautiful new design. Industry-leading privacy features and best‑in‑class security. It’s our most powerful software ever — running on our most advanced hardware yet.

Speed and responsiveness
The M1 chip and macOS Big Sur work together to make the entire system snappier. MacBook Pro wakes instantly from sleep. Everyday tasks from flipping through photos to browsing Safari are faster. And your hardest-working apps all have access to the power they need.
More power.Wakes instantly.

Biggest collection of apps ever
Run powerful apps built for M1. All your existing apps work thanks to Rosetta 2. And for the first time, you can use your favorite iPhone and iPad apps directly on macOS Big Sur. Altogether you’ll have access to the biggest collection of apps ever for Mac.


Thermal efficiency
Active cooling sustains blazing-fast performance.
ReplayThermal efficiency animation



All-day battery life
Up to 20 hours of battery life — the longest in any Mac ever.
Unified memory
![]()
Runs a tight chip. The M1 chip brings up to 16GB of superfast unified memory. This single pool of high‑bandwidth, low‑latency memory allows apps to share data between the CPU, GPU, and Neural Engine efficiently — so everything you do is fast and fluid.

SSD storage
Up to2TBSSD storage
Up to3.3GB/ssequential read speeds
Security
MacBook Pro. Securely yours.
MacBook Pro. •••••••• •••••.
See how M1 protects your data
Retina display
See the better picture.
With the brilliant Retina display, images take on an incredible level of detail and realism. Text is sharp and clear. Bright LED backlighting delivers deep blacks and bright whites. P3 wide color brings even more vibrant greens and reds than sRGB. And every MacBook Pro features True Tone technology, so the white balance automatically adjusts to match the color temperature of the light around you — for a more natural viewing experience.


Brightness

500
nits of brilliance
P3 wide color

25%
more colors than sRGB
True Tone technology
![]()
A view that adjusts to your environment
Camera and mics
Be seen. Be heard.
Thanks to M1, the FaceTime HD camera can now take full advantage of our latest image signal processor — improving image quality in video conferences and pulling out more details in both shadows and highlights. And whether you’re running a meeting, hosting a podcast, or connecting with friends and family, new studio-quality mics will make sure everyone hears you loud and clear.


FaceTime HD camera
The M1 chip even helps you look your best. Highlights in low light have never looked better. Advanced noise reduction makes dark areas sharper. And face detection uses the Neural Engine to better adjust white balance and exposure levels for even more natural‑looking skin tones.

Three-mic array
Studio quality. Without the studio. An improved signal‑to‑noise ratio rivals that of professional‑grade microphones.
Magic Keyboard
Just your type.
Magic Keyboard lets you do everything faster and more efficiently. The refined scissor mechanism delivers a responsive, comfortable, and quiet typing experience. The Touch Bar puts the commands you need most right where you need them, saving time and keystrokes. And Touch ID provides fast, easy authentication for secure logins and purchases.

Scissor mechanism
Every keystroke, thought, or line of code just feels right.

Touch Bar
More shortcuts to success. Enjoy even more shortcuts and features — like your favorite emoji, preferred languages, and quicker access to Siri.

Touch ID
A touch on the sensor instantly unlocks your Mac, and a press locks it. Use your fingerprint to rent movies, buy apps, or access things like locked documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID automatically fills in your shipping and billing information without sharing your card details.
Connectivity
Make connections. Faster than ever.

Wi-Fi 6
The next generation of Wi‑Fi isn’t just faster — it keeps MacBook Pro going strong even as more and more devices join the network.

Wi-Fi 6
up to 1.2Gb/s throughput18
Thunderbolt / USB 4
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Pro has two of them.
MacBook Pro

All systems Pro.
The Apple M1 chip gives the 13‑inch MacBook Pro speed and power beyond belief. With up to 2.8x CPU performance. Up to 5x the graphics speed. Our most advanced Neural Engine for up to 11x faster machine learning. And up to 20 hours of battery life — the longest of any Mac ever. It’s our most popular pro notebook, taken to a whole new level.
![]()
Supercharged by the Apple M1 chip
Small chip. Giant leap.
It’s here. Our first chip designed specifically for Mac. Packed with an astonishing 16 billion transistors, the Apple M1 system on a chip (SoC) integrates the CPU, GPU, Neural Engine, I/O, and so much more onto a single tiny chip. With incredible performance, custom technologies, and industry-leading power efficiency, M1 is not just a next step for Mac — it’s another level entirely.
![]()
![]()
CPU
8-core CPU We’re on a power chip.
The M1 chip makes MacBook Pro outrageously fast and powerful. Its 8‑core CPU rips through complex workflows and heavy workloads, with up to 2.8x faster processing performance than the previous generation — all with unbelievable energy efficiency.
See how M1 redefines speed

GPU
8-core GPU Creates beauty like a beast.
The 8-core GPU in M1 is the most advanced graphics processor we’ve ever built. Period. And it brings the world’s fastest integrated graphics in a personal computer, delivering a ridiculous 5x boost in graphics horsepower.
Up to5Xfaster graphics performance
See how M1 revs up graphics
Machine learning
16-core Neural Engine. Smarts, meet speed. Machine learning (ML) brings task‑smashing speed and automation to video analysis, voice recognition, image processing, and more. And the M1 chip with 16‑core Neural Engine and full stack of technologies takes ML performance on MacBook Pro into the stratosphere.
16-coreNeural Engine
Up to11Xfaster ML performance
See how M1 unleashes ML

macOS Big Sur
The power of macOS Big Sur on M1.
Developed to unlock the potential of the M1 chip, macOS Big Sur transforms Mac with major performance benefits and so much more. Powerful updates for apps. A beautiful new design. Industry-leading privacy features and best‑in‑class security. It’s our most powerful software ever — running on our most advanced hardware yet.

Speed and responsiveness
The M1 chip and macOS Big Sur work together to make the entire system snappier. MacBook Pro wakes instantly from sleep. Everyday tasks from flipping through photos to browsing Safari are faster. And your hardest-working apps all have access to the power they need.
More power.Wakes instantly.

Biggest collection of apps ever
Run powerful apps built for M1. All your existing apps work thanks to Rosetta 2. And for the first time, you can use your favorite iPhone and iPad apps directly on macOS Big Sur. Altogether you’ll have access to the biggest collection of apps ever for Mac.


Thermal efficiency
Active cooling sustains blazing-fast performance.
ReplayThermal efficiency animation



All-day battery life
Up to 20 hours of battery life — the longest in any Mac ever.
Unified memory
![]()
Runs a tight chip. The M1 chip brings up to 16GB of superfast unified memory. This single pool of high‑bandwidth, low‑latency memory allows apps to share data between the CPU, GPU, and Neural Engine efficiently — so everything you do is fast and fluid.

SSD storage
Up to2TBSSD storage
Up to3.3GB/ssequential read speeds
Security
MacBook Pro. Securely yours.
MacBook Pro. •••••••• •••••.
See how M1 protects your data
Retina display
See the better picture.
With the brilliant Retina display, images take on an incredible level of detail and realism. Text is sharp and clear. Bright LED backlighting delivers deep blacks and bright whites. P3 wide color brings even more vibrant greens and reds than sRGB. And every MacBook Pro features True Tone technology, so the white balance automatically adjusts to match the color temperature of the light around you — for a more natural viewing experience.


Brightness
500
nits of brilliance
P3 wide color

25%
more colors than sRGB
True Tone technology
![]()
A view that adjusts to your environment
Camera and mics
Be seen. Be heard.
Thanks to M1, the FaceTime HD camera can now take full advantage of our latest image signal processor — improving image quality in video conferences and pulling out more details in both shadows and highlights. And whether you’re running a meeting, hosting a podcast, or connecting with friends and family, new studio-quality mics will make sure everyone hears you loud and clear.


FaceTime HD camera
The M1 chip even helps you look your best. Highlights in low light have never looked better. Advanced noise reduction makes dark areas sharper. And face detection uses the Neural Engine to better adjust white balance and exposure levels for even more natural‑looking skin tones.

Three-mic array
Studio quality. Without the studio. An improved signal‑to‑noise ratio rivals that of professional‑grade microphones.
Magic Keyboard
Just your type.
Magic Keyboard lets you do everything faster and more efficiently. The refined scissor mechanism delivers a responsive, comfortable, and quiet typing experience. The Touch Bar puts the commands you need most right where you need them, saving time and keystrokes. And Touch ID provides fast, easy authentication for secure logins and purchases.

Scissor mechanism
Every keystroke, thought, or line of code just feels right.
Touch Bar
More shortcuts to success. Enjoy even more shortcuts and features — like your favorite emoji, preferred languages, and quicker access to Siri.

Touch ID
A touch on the sensor instantly unlocks your Mac, and a press locks it. Use your fingerprint to rent movies, buy apps, or access things like locked documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID automatically fills in your shipping and billing information without sharing your card details.
Connectivity
Make connections. Faster than ever.

Wi-Fi 6
The next generation of Wi‑Fi isn’t just faster — it keeps MacBook Pro going strong even as more and more devices join the network.
Wi-Fi 6
up to 1.2Gb/s throughput18
Thunderbolt / USB 4
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Pro has two of them.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
iMac 24-inch
You’ve never seena computer like this before.
Say hello to the new iMac.Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
Order April 30th.Available second half of May
Seven vibrant colors.You do blue, green, pink, silver, yellow, orange, purple, hue.
Only 11.5 mm. Now that’s thin.
And less than 10 pounds.
Abracadabra.
A perfectly poised stand. And blazingly fast Thunderbolt ports.
A power connector that easily attaches via magnets. With a color-matched woven cable.

This extraordinary design is only possible thanks to M1, the first system on a chip for Mac. It makes iMac so thin and compact that it fits in more places than ever.
M1 integrates the processor, graphics, memory, and more onto a single chip. That let us put an entire computer into a space so small it practically disappears.
Brilliant 4.5K Retina display

See the big picture. And all the details.
See it all in sharp, glorious detail on the immersive 24‑inch 4.5K Retina display.The P3 wide color gamut brings what you’re watching to life in over a billion colors. Images shine with a brilliant 500 nits of brightness. Industry-leading anti‑reflective coating delivers greater comfort and readability. And True Tone technology automatically adjusts the color temperature of your display to the ambient light of your environment, for a more natural viewing experience. So whether you’re editing photos, working on presentations, or watching your favorite shows and movies, everything looks incredible on iMac.
1080p FaceTime HD camera.
Ready for your close-up.
It’s the best camera system ever in a Mac. Double the resolution for higher-quality video calls.A larger sensor that captures more light. And the advanced image signal processor (ISP) of M1 greatly improves image quality. So from collaborating with coworkers to catching up with friends and family, you’ll always look your best.

Studio-quality mics.
For high-quality conversations.
Whether you’re on a video call with a friend, cutting a track, or recording a podcast, the microphones on iMac make sure you come through loud, crisp, and clear. The studio-quality three-mic array is designed to reduce feedback, so conversations flow more naturally and you interrupt each other less. And beamforming technology helps the mics ignore background noise. Which means everyone hears you — not what’s going on around you.
Six-speaker sound system.
Audio that really fills a room.
The sound system on iMac brings incredible, room-filling audio to any space. Two pairs of force-cancelling woofers create rich, deep bass without unwanted vibrations. And each pair is balanced with a high-performance tweeter. The result is a massive, detailed soundstage that takes your movies, music, and more to the next level.
Thanks to the redesigned speakers and advanced algorithms, iMac now supports spatial audio when playing video with Dolby Atmos. And when you combine that with the 4.5K Retina display, it’s like bringing the whole theater home.

M1 and Big Sur.
With great power comes great capability.
M1 is the most powerful chip we’ve ever made. macOS Big Sur is the most advanced desktop operating system in the world. Combined, they take iMac to entirely new levels of performance, efficiency, and security. iMac wakes from sleep almost instantly, apps launch in a flash, and the whole system feels fluid, smooth, and snappy. With up to 85 percent faster CPU performance and up to two times faster graphics performance than standard 21.5‑inch iMac models, you can use apps like Xcode and Affinity Photo to compile code in a fraction of the time or edit photos in real time.4 And it runs cool and quiet even while tackling these intense workloads. That’s the power of hardware, software, and silicon — all designed together.
That means Safari is faster than ever, and you can browse with hundreds of tabs open at once.

You can fly through edits in Adobe Lightroom and easily work with massive 100-megapixel images.

Even take on machine learning tasks — like quickly transforming your photo into vector layers with Vectornator.





There are more apps for iMac than ever before.


iMac has apps for just about everything and everyone. With M1 and macOS Big Sur, you can even run many of your favorite iPhone and iPad apps directly on your iMac. And as always, it’s easy to search, discover, and download on the Mac App Store.
iMac + iPhone.
Quite the pair.
iMac gives you the best of iPhone, on a big, beautiful screen. iPhone lets you access what you need from iMac on the go. And when you use them together, they work like magic.
Your calls and texts come right to your iMac, so you don’t need to switch devices when you’re in the zone.

With AirDrop, you can seamlessly share things like photos, websites, and files with your iMac.

And Universal Clipboard lets you copy text, images, photos, and more on your iPhone, then paste to your iMac.

Discover more ways your Apple devices work together.





Color-matched accessories for iMac 24 inches
Keep the color going all the way to your fingertips.
The new iMac features a color-matched keyboard, mouse, and trackpad. Magic Keyboard now has keys for Spotlight, Dictation, Do Not Disturb, and emoji. And for the first time, Touch ID comes to iMac. So you can easily and securely unlock your computer, use Apple Pay, and download apps quickly with just a finger.




Like we said.
Magic.

See it in your home, shop, gym, kitchen, office, class, dorm, space.
To view iMac in AR, visit this page in Safari on your iPhone or iPad.
Designed with the earth in mind.
iMac was designed to minimize its impact on the environment. All of the virgin wood fiber in its packaging comes exclusively from responsibly managed forests. The rare earth elements in the speakers, fan motor, and power connector magnets are completely recycled. And we’re committed to transitioning our entire manufacturing supply chain to 100 percent renewable electricity by 2030.
MacBook Pro

All systems Pro.
The Apple M1 chip gives the 13‑inch MacBook Pro speed and power beyond belief. With up to 2.8x CPU performance. Up to 5x the graphics speed. Our most advanced Neural Engine for up to 11x faster machine learning. And up to 20 hours of battery life — the longest of any Mac ever. It’s our most popular pro notebook, taken to a whole new level.
![]()
Supercharged by the Apple M1 chip
Small chip. Giant leap.
It’s here. Our first chip designed specifically for Mac. Packed with an astonishing 16 billion transistors, the Apple M1 system on a chip (SoC) integrates the CPU, GPU, Neural Engine, I/O, and so much more onto a single tiny chip. With incredible performance, custom technologies, and industry-leading power efficiency, M1 is not just a next step for Mac — it’s another level entirely.
![]()
![]()
CPU
8-core CPU We’re on a power chip.
The M1 chip makes MacBook Pro outrageously fast and powerful. Its 8‑core CPU rips through complex workflows and heavy workloads, with up to 2.8x faster processing performance than the previous generation — all with unbelievable energy efficiency.
See how M1 redefines speed

GPU
8-core GPU Creates beauty like a beast.
The 8-core GPU in M1 is the most advanced graphics processor we’ve ever built. Period. And it brings the world’s fastest integrated graphics in a personal computer, delivering a ridiculous 5x boost in graphics horsepower.
Up to5Xfaster graphics performance
See how M1 revs up graphics
Machine learning
16-core Neural Engine. Smarts, meet speed. Machine learning (ML) brings task‑smashing speed and automation to video analysis, voice recognition, image processing, and more. And the M1 chip with 16‑core Neural Engine and full stack of technologies takes ML performance on MacBook Pro into the stratosphere.
16-coreNeural Engine
Up to11Xfaster ML performance
See how M1 unleashes ML

macOS Big Sur
The power of macOS Big Sur on M1.
Developed to unlock the potential of the M1 chip, macOS Big Sur transforms Mac with major performance benefits and so much more. Powerful updates for apps. A beautiful new design. Industry-leading privacy features and best‑in‑class security. It’s our most powerful software ever — running on our most advanced hardware yet.

Speed and responsiveness
The M1 chip and macOS Big Sur work together to make the entire system snappier. MacBook Pro wakes instantly from sleep. Everyday tasks from flipping through photos to browsing Safari are faster. And your hardest-working apps all have access to the power they need.
More power.Wakes instantly.

Biggest collection of apps ever
Run powerful apps built for M1. All your existing apps work thanks to Rosetta 2. And for the first time, you can use your favorite iPhone and iPad apps directly on macOS Big Sur. Altogether you’ll have access to the biggest collection of apps ever for Mac.


Thermal efficiency
Active cooling sustains blazing-fast performance.
ReplayThermal efficiency animation



All-day battery life
Up to 20 hours of battery life — the longest in any Mac ever.
Unified memory
![]()
Runs a tight chip. The M1 chip brings up to 16GB of superfast unified memory. This single pool of high‑bandwidth, low‑latency memory allows apps to share data between the CPU, GPU, and Neural Engine efficiently — so everything you do is fast and fluid.

SSD storage
Up to2TBSSD storage
Up to3.3GB/ssequential read speeds
Security
MacBook Pro. Securely yours.
MacBook Pro. •••••••• •••••.
See how M1 protects your data
Retina display
See the better picture.
With the brilliant Retina display, images take on an incredible level of detail and realism. Text is sharp and clear. Bright LED backlighting delivers deep blacks and bright whites. P3 wide color brings even more vibrant greens and reds than sRGB. And every MacBook Pro features True Tone technology, so the white balance automatically adjusts to match the color temperature of the light around you — for a more natural viewing experience.


Brightness
500
nits of brilliance
P3 wide color

25%
more colors than sRGB
True Tone technology
![]()
A view that adjusts to your environment
Camera and mics
Be seen. Be heard.
Thanks to M1, the FaceTime HD camera can now take full advantage of our latest image signal processor — improving image quality in video conferences and pulling out more details in both shadows and highlights. And whether you’re running a meeting, hosting a podcast, or connecting with friends and family, new studio-quality mics will make sure everyone hears you loud and clear.


FaceTime HD camera
The M1 chip even helps you look your best. Highlights in low light have never looked better. Advanced noise reduction makes dark areas sharper. And face detection uses the Neural Engine to better adjust white balance and exposure levels for even more natural‑looking skin tones.

Three-mic array
Studio quality. Without the studio. An improved signal‑to‑noise ratio rivals that of professional‑grade microphones.
Magic Keyboard
Just your type.
Magic Keyboard lets you do everything faster and more efficiently. The refined scissor mechanism delivers a responsive, comfortable, and quiet typing experience. The Touch Bar puts the commands you need most right where you need them, saving time and keystrokes. And Touch ID provides fast, easy authentication for secure logins and purchases.

Scissor mechanism
Every keystroke, thought, or line of code just feels right.
Touch Bar
More shortcuts to success. Enjoy even more shortcuts and features — like your favorite emoji, preferred languages, and quicker access to Siri.

Touch ID
A touch on the sensor instantly unlocks your Mac, and a press locks it. Use your fingerprint to rent movies, buy apps, or access things like locked documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID automatically fills in your shipping and billing information without sharing your card details.
Connectivity
Make connections. Faster than ever.

Wi-Fi 6
The next generation of Wi‑Fi isn’t just faster — it keeps MacBook Pro going strong even as more and more devices join the network.
Wi-Fi 6
up to 1.2Gb/s throughput18
Thunderbolt / USB 4
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Pro has two of them.
MacBook Pro

All systems Pro.
The Apple M1 chip gives the 13‑inch MacBook Pro speed and power beyond belief. With up to 2.8x CPU performance. Up to 5x the graphics speed. Our most advanced Neural Engine for up to 11x faster machine learning. And up to 20 hours of battery life — the longest of any Mac ever. It’s our most popular pro notebook, taken to a whole new level.
![]()
Supercharged by the Apple M1 chip
Small chip. Giant leap.
It’s here. Our first chip designed specifically for Mac. Packed with an astonishing 16 billion transistors, the Apple M1 system on a chip (SoC) integrates the CPU, GPU, Neural Engine, I/O, and so much more onto a single tiny chip. With incredible performance, custom technologies, and industry-leading power efficiency, M1 is not just a next step for Mac — it’s another level entirely.
![]()
![]()
CPU
8-core CPU We’re on a power chip.
The M1 chip makes MacBook Pro outrageously fast and powerful. Its 8‑core CPU rips through complex workflows and heavy workloads, with up to 2.8x faster processing performance than the previous generation — all with unbelievable energy efficiency.
See how M1 redefines speed

GPU
8-core GPU Creates beauty like a beast.
The 8-core GPU in M1 is the most advanced graphics processor we’ve ever built. Period. And it brings the world’s fastest integrated graphics in a personal computer, delivering a ridiculous 5x boost in graphics horsepower.
Up to5Xfaster graphics performance
See how M1 revs up graphics
Machine learning
16-core Neural Engine. Smarts, meet speed. Machine learning (ML) brings task‑smashing speed and automation to video analysis, voice recognition, image processing, and more. And the M1 chip with 16‑core Neural Engine and full stack of technologies takes ML performance on MacBook Pro into the stratosphere.
16-coreNeural Engine
Up to11Xfaster ML performance
See how M1 unleashes ML

macOS Big Sur
The power of macOS Big Sur on M1.
Developed to unlock the potential of the M1 chip, macOS Big Sur transforms Mac with major performance benefits and so much more. Powerful updates for apps. A beautiful new design. Industry-leading privacy features and best‑in‑class security. It’s our most powerful software ever — running on our most advanced hardware yet.

Speed and responsiveness
The M1 chip and macOS Big Sur work together to make the entire system snappier. MacBook Pro wakes instantly from sleep. Everyday tasks from flipping through photos to browsing Safari are faster. And your hardest-working apps all have access to the power they need.
More power.Wakes instantly.

Biggest collection of apps ever
Run powerful apps built for M1. All your existing apps work thanks to Rosetta 2. And for the first time, you can use your favorite iPhone and iPad apps directly on macOS Big Sur. Altogether you’ll have access to the biggest collection of apps ever for Mac.


Thermal efficiency
Active cooling sustains blazing-fast performance.
ReplayThermal efficiency animation



All-day battery life
Up to 20 hours of battery life — the longest in any Mac ever.
Unified memory
![]()
Runs a tight chip. The M1 chip brings up to 16GB of superfast unified memory. This single pool of high‑bandwidth, low‑latency memory allows apps to share data between the CPU, GPU, and Neural Engine efficiently — so everything you do is fast and fluid.

SSD storage
Up to2TBSSD storage
Up to3.3GB/ssequential read speeds
Security
MacBook Pro. Securely yours.
MacBook Pro. •••••••• •••••.
See how M1 protects your data
Retina display
See the better picture.
With the brilliant Retina display, images take on an incredible level of detail and realism. Text is sharp and clear. Bright LED backlighting delivers deep blacks and bright whites. P3 wide color brings even more vibrant greens and reds than sRGB. And every MacBook Pro features True Tone technology, so the white balance automatically adjusts to match the color temperature of the light around you — for a more natural viewing experience.


Brightness
500
nits of brilliance
P3 wide color

25%
more colors than sRGB
True Tone technology
![]()
A view that adjusts to your environment
Camera and mics
Be seen. Be heard.
Thanks to M1, the FaceTime HD camera can now take full advantage of our latest image signal processor — improving image quality in video conferences and pulling out more details in both shadows and highlights. And whether you’re running a meeting, hosting a podcast, or connecting with friends and family, new studio-quality mics will make sure everyone hears you loud and clear.


FaceTime HD camera
The M1 chip even helps you look your best. Highlights in low light have never looked better. Advanced noise reduction makes dark areas sharper. And face detection uses the Neural Engine to better adjust white balance and exposure levels for even more natural‑looking skin tones.

Three-mic array
Studio quality. Without the studio. An improved signal‑to‑noise ratio rivals that of professional‑grade microphones.
Magic Keyboard
Just your type.
Magic Keyboard lets you do everything faster and more efficiently. The refined scissor mechanism delivers a responsive, comfortable, and quiet typing experience. The Touch Bar puts the commands you need most right where you need them, saving time and keystrokes. And Touch ID provides fast, easy authentication for secure logins and purchases.

Scissor mechanism
Every keystroke, thought, or line of code just feels right.
Touch Bar
More shortcuts to success. Enjoy even more shortcuts and features — like your favorite emoji, preferred languages, and quicker access to Siri.

Touch ID
A touch on the sensor instantly unlocks your Mac, and a press locks it. Use your fingerprint to rent movies, buy apps, or access things like locked documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID automatically fills in your shipping and billing information without sharing your card details.
Connectivity
Make connections. Faster than ever.

Wi-Fi 6
The next generation of Wi‑Fi isn’t just faster — it keeps MacBook Pro going strong even as more and more devices join the network.
Wi-Fi 6
up to 1.2Gb/s throughput18
Thunderbolt / USB 4
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Pro has two of them.
MacBook Pro
Pro anywhere.
The new M2 chip makes the 13‑inch MacBook Pro more capable than ever. The same compact design supports up to 20 hours of battery life1 and an active cooling system to sustain enhanced performance. Featuring a brilliant Retina display, a FaceTime HD camera, and studio‑quality mics, it’s our most portable pro laptop.
Supercharged by
Apple M2 chip
Level up.
The M2 chip begins the next generation of Apple silicon, with even more of the speed and power efficiency introduced by M1. So you can rip through workflows with a more powerful 8-core CPU. Create stunning graphics with a lightning‑fast 10‑core GPU. Work with more streams of 4K and 8K ProRes video with the high-performance media engine. And do it all at once with up to 24GB of faster unified memory.
Up to1.4xfaster than M1
Up to6xfaster than Intel-based model
Up to20 hrsbattery life
GO INSIDE M2
Performance
M2 brings more power. To go.
Compared to MacBook Pro 13″ with M1
Video editing
ProRes video transcode
Scene edit detection
Photo stitching
Image processing
Gaming performance
Image upscaling
Faster video editing performance
MacBook Pro 13” with M2
1.4x
MacBook Pro 13” with M1
Faster video transcode performance
MacBook Pro 13” with M2
2.9x
MacBook Pro 13” with M1
Faster scene edit detection
MacBook Pro 13” with M2
1.6x
MacBook Pro 13” with M1
Faster photo stitching performance
MacBook Pro 13” with M2
1.4x
MacBook Pro 13” with M1
Faster image processing performance
MacBook Pro 13” with M2
1.4x
MacBook Pro 13” with M1
Faster gaming performance
MacBook Pro 13” with M2
1.4x
MacBook Pro 13” with M1
Faster image upscaling performance
MacBook Pro 13” with M2
1.2x
Thermal efficiency
Active cooling sustains blazing‑fast performance. Thanks to its advanced thermal system and the efficiency of Apple silicon, MacBook Pro can sustain pro levels of performance, so you can run CPU‑ and GPU‑intensive tasks for hours on end.
REPLAYTHERMAL EFFICIENCY ANIMATION
Unified memory
Faster memory.
And more of it.
M2 has 100GB per second of memory bandwidth — 50 percent more than M1. And it supports 24GB of unified memory for superfluid multitasking and working with massive files.
macOSZoom / Microsoft Excel / Adobe InDesign
Performs well with others.
macOS and M2 work together to bring more speed and responsiveness to all your go‑to apps — including Microsoft 365 and your favorite iOS apps. Over 10,000 apps and plug‑ins are already optimized for Apple silicon. And Rosetta 2 seamlessly translates apps designed for Intel processors for use on your MacBook Pro.
All-day battery
Up to 20
hours of
battery life.
Go long.
Media engine
A portable editing bay.
The high-performance media engine on M2 supports ProRes encode and decode. So you can play and edit up to 11 streams of 4K ProRes video and up to 2 streams of 8K ProRes video — including 4K ProRes video shot on iPhone 13 Pro.And convert projects to ProRes up to 3x faster than before.
Final Cut Pro
Security
MacBook Pro.
Securely yours.
MacBook Pro.
Securely yours.
The M2 chip and macOS give MacBook Pro security and privacy features beyond anything in its class. With built‑in protections against malware and viruses, the freedom to choose what you share and how you share it, and silicon‑level features like Touch ID and Apple Pay, it’s built to safeguard your privacy and data at every stage.
SSD storage
Up to2TBsuperfast SSD storage
Bring your photos, movies, music, and documents with you — and open them in a flash.
Retina display
See the better picture.
With the brilliant Retina display, images take on an incredible level of detail and realism. Text is sharp and clear. Bright LED backlighting delivers deep blacks and bright whites. P3 wide color brings even more vibrant greens and reds than sRGB. And MacBook Pro features True Tone technology, so the white balance automatically adjusts to match the color temperature of the light around you — for a more natural viewing experience
Affinity Photo
Brightnes
500
nits of brilliance
P3 wide color
25%
more colors than sRGB
True Tone technology
A view that adjusts to your environment
Camera and mics
Be seen. Be heard.
Thanks to M2, the FaceTime HD camera takes full advantage of our latest image signal processor — so you’ll look great in video calls. And whether you’re running a meeting, hosting a podcast, or connecting with friends and family, the studio-quality mics will make sure everyone hears you loud and clear.
FaceTime HD camera
With the advanced image signal processor on M2, you’ll look your best on video calls.
Three-mic array
Studio quality. Without the studio. An improved signal‑to‑noise ratio rivals that of professional‑grade microphones
Magic Keyboard
Just your type.
Magic Keyboard delivers a comfortable, quiet, and responsive typing experience. The Touch Bar puts the commands you need most right where you need them, saving time and keystrokes. And Touch ID provides fast, easy authentication for secure logins and purchases.
Scissor mechanism
Every keystroke, thought, or line of code just feels right.
Touch Bar
Shortcuts to success. Do all kinds of things quicker with handy shortcuts and features — like your favorite emoji, preferred languages, and easier access to Siri.
Touch ID
A touch on the sensor instantly unlocks your Mac, and a press locks it. Use your fingerprint to rent movies, buy apps, or access things like locked documents or system settings without having to reenter your password. And when you shop online with Apple Pay, Touch ID automatically fills in your shipping and billing information without sharing your card details
Unlock your Mac
Use Apple Pay for payments
Open password-protected documents
Make purchases
on the Apple TV app
Connectivity
Make connections. Faster than ever.Macbook Pro Connectivity
Ultra‑high bandwidth meets ultra‑versatility. Thunderbolt enables data transfer, charging, and video output all through a single port — and MacBook Pro has two of them. Wi‑Fi 6 keeps MacBook Pro going strong as more and more devices join the network. And the headphone jack even
supports high‑impedance headphones.
Charging
6K
External display
Data transfer
up to 40Gb/s
Connecting your devices
Wi-Fi 6 up to 1.2Gb/s throughput
3.5 mm headphone jack

























